Hat Attack

Hat Attack, a brand bound to casual & classic style, has offered a trend-setting collection for over 35 years. Hat Attack was founded in 1981 by young entrepreneur husband-and-wife team, BJ and Bill Gedney. Influenced by their passion to create modern yet abiding pieces, BJ and Bill started Hat Attack in a studio apartment in Manhattan and together created a high demand for elevated quality craftsmanship at an affordable price. They started working with designers, established companies, and popular stores that were searching for a fresh look in hats.  They quickly outgrew their small confines, moving several times before building their current 11,000-square foot factory in the Bronx. Their daughter, Cooper McManus, grew up at Hat Attack and is now at the helm of the creative team.